Big Wash is locally owned company out of central Illinois that offers automated and hand washing services for all types of vehicles, from big rigs to compact cars. Their wash includes the use of eco-friendly biodegradable and non toxic soaps and specialized brushes that are built to require less water usage. The brand design included logo creation, various print materials, billboard, and website art.
APPROACH
Big Wash is owned by proud military parents and it was important to them for the design to include patriotic color choices and a classic Americana feel. The imagery also included clean lines and the use of white to represent spotless and sparkling results. Used bold typeface choices to clearly identify and draw attention to signage along a busy interstate.
